Going viral
Anyone can post a picture or video to a social media platform, but understanding what your followers want to see is crucial to great content.
For our client HM Quickshifter, followers love seeing their range of world-leading quickshifters in action… so we thought we would capture a dyno run of their new shifter/blipper system. Entirely shot and edited on a phone (proof that you don’t need massive budgets and film crews), the sub-60s clip simply shows the bike powering up and down the gears seamlessly.
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Hire a McLaren Senna with Auto Vivendi
A very cool automotive PR campaign kicked off today as our client Auto Vivendi collected their ultra-exclusive McLaren Senna, making it the only one in the World for private hire.
Auto Vivendi is the leading provider of Supercar related lifestyle experiences and the world’s largest private member’s Supercar Club. They collected their McLaren Senna at a VIP experience at the McLaren Technology Centre (MTC) accompanied by ten lucky members.
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More than motoring press
An unusual piece of feature-led PR for us, focusing on our young driver Nathan Heathcote and his family business and passion, resulted in a great piece in Farmers Weekly.
"It’s the experiences his farming background has given him that makes him the highly talented racing driver he is today – an adrenaline-fuelled journey that has taken him to race tracks around the world."
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Join us!
Are you mad about bikes? Do you live and breathe social media? Fancy working with some of the biggest names in the motorcycling industry?
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Crashing through the media with R&G
We recently put our client R&G, the world’s leader in crash protection, to the ultimate test…purposely crashing a brand new Yamaha MT-10!
Filming the entire event gave us fantastic social media content, TV coverage and a substantial piece in The Sun. We used the team at Bike World to capture the footage, as well as teaming up with Superbike Magazine to maximise reach thanks to their 1 million+ Facebook followers.
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Bucking the trend
With over 40,000 visitors across three days at the London ExCeL we’re proud to say Holeshot PR played its part in growing the Carole Nash MCN London Motorcycle Show attendance against a backdrop of uncertainty elsewhere.
Working with the organising team and supporting motorcycle manufacturer & aftermarket partners, we ramped up the pre-publicity of the event with preview features placed (FOC) in five national newspapers (& their high traffic webpages), every key London local title, London Event pages and major industry outlets.
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