Holeshot PR recently travelled out to Milan with the Vmoto UK team to visit the European EICMA motorcycle show, capturing social media content on behalf of the electric motorcycle manufacturer in preparation for the Motorcycle Live event in the UK.

Vmoto's 2023 EICMA stand saw the latest collaboration with Pininfarina unveiled, the stunning APD electric maxi scooter. The team behind the recent Guinness world record for the longest distance travelled on an electric bike, a CPx PRO, in 24 hours also took to the stage.

But the biggest draw to the stand was reserved for multiple MotoGP World Champion and Vmoto ambassador Jorge Lorenzo, who shared his thoughts on the Vmoto's latest offerings, which included the VS3 fleet vehicle and the new OFF-R bike.

The Stash proved to be the big hit at both EICMA and Motorcycle Live, with many stand visitors wanting to get a closer look at new electric motorycle which is now available for pre-order. Also getting attention at the UK show was a custom TC Max, fitted out with an Öhlins rear shock and uprated forks.

After being strategically bought out by the manufacturer (Vmoto Soco Group) earlier in the year, and a move to a new headquarters in Guildford, 2024 promises to be a bright one for Vmoto Soco UK as they look to further expand their presence in the UK with an established management team made up of Clive Mann, Gareth Hughes and new Sales Manager Ed Boxell.

Direct sales to B2C dealers will also allow Vmoto to grow their UK market share in the New Year with more focused support, assisted by Holeshot's motorcycle PR and social media services.