The UK’s most long-standing specialist motorcycle insurer, Devitt Insurance Services, has appointed two-wheel communication experts Holeshot PR to further enhance its customer experiences and support its diverse range of activities.

Holeshot PR will be maximising Devitt’s partnerships with organisations, race teams and events, elevating its customer awareness programme and creating content for its popular Keep Britain Biking channels.

Devitt Insurance Services has specialised in motorcycling since 1936 and currently looks after the insurance interests of over 125,000 customers, making it one of the leading privately-owned motorcycle insurance specialists in the UK. It has a rich motorcycling history, from Barry Sheene riding a Devitt Insurance-liveried machine at the 1971 Isle of Man TT to current support of the TT-winning Dafabet Devitt Racing team. Alongside this, Devitt also supports the iconic Bike Shed as well as a host of custom bike builds and events. The company also runs the motorcycle insurance scheme for BMW Motorrad.

Devitt Insurance is the latest addition to Holeshot PR’s ever-expanding client portfolio. In the last few months alone, Holeshot has welcomed Kawasaki Motors UK, Segway Powersports and the FHO Racing BMW Team to its roster. The agency also continues its work with Pirelli, Carl Cox Motorsport, Super Soco electric motorcycles, Öhlins, R&G, Datatag, Bike Alert, Colin Appleyard Motorcycles, Peter Hickman Racing, HM Quickshifter, RAW Enduro and the London Motorcycle Show.

The Holeshot PR team comprises company owner Harley Stephens, long-time Account Manager Michael Aylwin, Content Creator Tom Higham, PR Specialist Beth Roberts with Frazer James recently joining the team as additional social media support.

Devitt Insurance Marketing Manager Tom Warsop explained, “We’re looking forward to building on our relationship with Holeshot PR. They have a wealth of experience and great contacts within the motorcycle industry, which will help to reinforce Devitt as a reliable and reputable bike insurance specialist.”

Holeshot PR Owner Harley Stephens added, “We’re really excited to be working with Devitt Insurance. They have some great biking history with a wide range of supported partners across a number of diverse disciplines, making for some very interesting content. With the current lack of live events, it’s never been more crucial for brands to maximise their outreach to existing and potential customers, so we’re looking forward to pushing their messages onward.”

Is your brand or business in need of motorcycle PR? Please contact us to find out how Holeshot PR can support you.