Holeshot PR recently took a trip up to Lincoln to meet up with our client Dualways, exclusive UK importers of the exciting Segway Powersports range of ATV, SXS and UTV machines.

Launched at EICMA in Italy, the Segway Powersports product range consists of the Snarler all-terrain vehicle (ATV), the Villain side-by-side (SXS), and Fugleman utility terrain vehicle (UTV).

Variants on the three Segway Powersports products include petrol engines, and a Paralleled Hybrid Powertrain, with a total of nine high-tech, road-legal, high-performance models available for the leisure market.

Our client visit ensured we got to try out one of the fist Villains to arrive in the UK, to get a better understanding of this road-legal SXS. The visit also offered a great chance to create video and photo content for Segway Powersports UK's social media channels, with subsequent posts shared by the global accounts.

The Villain is compatible with the Segway Powersports App, which is the first of its kinds in the industry. It allows users to access real-time data from their vehicle through the Smart Commanding System (SCS), including service reminders, fuel levels, anti-theft tracking and remote unusual movement warnings. It can even send an SOS warning to an emergency contact in the event of an accident.

During our visit we also visited a working farm where a Fugleman UTV is being thoroughly put through its paces on a daily basis.

Discover the Segway Powersports range here: www.segwaypowersports.uk

A Segway Villain demo model is available now for media review. Please contact us directly to organise a loan.